Recently, we completed aÂ redesign of our websiteÂ and rebrandedÂ itÂ as Nalco Pretreatment Solutions part ofÂ Nalco | An Ecolab Company. Â This project was particularly interesting because NalcoÂ wanted Res-Kem to retain the first page Google ranking for over 20 keyword search terms that Res-Kem dominates in the industrial water treatment market. Using best practices, we have been successful. Also, this was an excellent opportunity to make the site have a responsive design. In addition, weÂ incorporated all theÂ content from the websites of ourÂ sister companies formerly known as Crossbow Water, Cal-Water andÂ Tenergy-Christ all acquired by Nalco. Â In the next phase, their URL's will be redirected to the new consolidated Nalco Pretreatment Solutions website.
The site was designed to highlight the:
FYI, since April 2010, Res-Kem has been a part of Nalco's industrial water treatment equipment business. Â InÂ December 2011, Nalco was purchased by Ecolab .